Before jetting off to San Diego for the Blog Her conference I spent the day at the US Open of Surf in Huntington Beach. Due to a total PR fail my press pass only made me eligible to sit in the media tent and watch the surfing, not attend the fashion show also scheduled that day (unless I wanted to amidst hoards of teenagers, standing, in the brutal sun)
I don't like to think of myself as a diva, but after hours of wandering around – unable to access anything but the bare bones media tent, (again unless I wanted to line up in the brutal sun amidst hoards of teenagers) I was pretty fed up and headed down to San Diego earlier, missing the fashion show entirely.
It was certainly an experience, not one I'd want to experience again, but seeing SoCal surf culture up close was interesting. I'd hazard a guess that this wasn't really the reality of it though. It felt a lot more like Spring break than the surf culture I'm used to. Little known fact (apparently) – I grew up in Devon – where surf culture abounds and was something I was very much a part of growing up – aesthetically at the very least (though I have been know to go body boarding – in the rain…!)
Anyhoo. Enjoy the pics!
What I Wore: Dress: Reverse via ASOS, Sunglasses: Rayban, Sandals: H&M, Bag: Marc by Marc Jacobs (courtesy of Degree), Bracelets: Courtesy of Haute Betts.
Paul Mitchell Stylists doing $15 haircuts on the beach for charity.
Admiring the view from the media tent.
These boys certainly stood out…