I had every intention of doing one big Coachella post, you know, save you the Coachella fatigue. But 6 weeks later I’m finally getting round to posting about the glorious weekend and realizing that I have dozens of photos and I must subject you to a three part-er – but maybe I’m so late the fatigue has worn off and you’re all good.
After rolling with a big entourage (including my baby sister), having festival tickets and producing an event at the last Coachella, as I headed out to the desert, alone, via bus and train, I thought this Coachella has a lot of living up to do…. could it manage it?
To start off with it was quite freeing to know I had no real plans. I had a room booked, and a one way ticket to the desert. There were parties to attend, but no responsibilities. I hadn’t been this free in a long time.
I was there as a result of equal parts force of habit and because we were producing a digital event. We sent 20 bloggers a “Blogchella Survival Kit” from 25 participating brands and built a digital version of Blogchella (the blogger lounge we did last year) with Minds and Machines and the new DotFashion (yes, you can now get a .fashion address!). You can check out the whole site, all the bloggers coverage and the brands involved here.
I digress. I checked into the Saguaro (p.s I highly recommend the train/bus ride to the desert – it’s quite easy!) and hopped across the street to the grocery store to grab my actual Coachella survival kit (…hahah) and took a power nap before heading to the Avalon (formerly the Viceroy) for the Bauble Bar x ShopStyle x PopSugar party hosted by Alessandra Ambrosio who has a new collection for Bauble Bar.
What I Wore: Jill by Jill Stuart Dress via Rent the Runway Unlimited, Urban Expressions Purse (c/o) and Zero UV Sunnies (also c/o)
At the party I met up with the lovely Katie Stuart of All Glammed Up who became my partner in crime for the evening. Together with some of the other Blogchella gals we headed to the H&M party at the Parker. After the party there’s the after party. Which for me, was sushi with friends and my bed….the earliest I’d been to bed in some time!
Saturday was going to be a busy day.